Thursday, August 30, 2012

Everyone has an agenda...

Named from left to right: Jim Lehrer, Bob Schieffer, Candy Crowley, Martha Raddatz


Criticism Greets List of Debate Moderators


Everyone has an agenda

The New York Times commented last week on the stream of criticism and complaint surrounding the announcement of the four moderators of the 2012 presidential debates. With the slew of contrasting comments and quotes, this article may not have determined if this fall’s moderators were “good” or “bad” choices, but it did effectively prove that everyone has an opinion; everyone has an agenda. The commission strategically chose each the four moderators: Jim Lehrer, Bob Schieffer, Candy Crowley, and Martha Raddatz. Lehrer’s involvement in eleven previous presidential debates and Schieffer’s years of professional experience made them leading choices for this year’s moderators. “A desire for diversity” elevated Crowley and Raddatz to top contenders and led commission members to choose Crowley as the first female presidential debate moderator in 20 years. However, as commission member Mike McCurry said, “We cannot make everybody happy.”  Not only did the commission have an agenda while making its decisions, but those critiquing the selection have their own agenda as well. Univision, The National Association of Black Journalists, the presidential campaign teams, and even individuals such as Rush Limbaugh and Gwen Ifill all have their own organizational, political, or professional gain in mind when complaining about the various choices.

Whether praising or critiquing the commission’s decision, everyone has an agenda, and the media is the means to impose that agenda on the public. Why is there so much complaint and criticism surrounding the decision? It is because certain news stations, organizations, or people groups feel they will miss out on an opportunity to make their opinions known. They will be unrepresented in a prime-time, highly viewed media event and feel their causes will be set back as a result of that exclusion. They will miss out on an opportunity to prey on the public opinion. The well-being and success of the presidential debate is not the goal to be attained. It is the attention of the viewers. It is we. To know that we, as the public, are the ultimate prey of these individuals, organizations, and the media as a whole makes one stop and question the true focus of every question, answer, or advertisement present during the debate. It makes one question the true agenda behind it all.